Set S.M.A.R.T. social media goals


You know, the specific, measurable, achievable, relevant, and time-bound yada yada yada type goals. What do you want your Instagram account to do for your business?

A few common examples are:

  1. Lead generation
  2. Brand awareness
  3. Recruitment

But, your goals are as unique as your company. The important point? Have some.

Learn how to set effective social media goals that directly connect to your marketing strategy.